Hello.
I’m Nichole, an award-winning Art and Design Director based in Southern California. I specialize in creating brand identities, environments, and communications that transform, drive business, and enhance people’s lives.
NICHOLE A. FOWLEr, phd
Design DIRECTOR
BRAND EXPERTISE
Luxury / Wellness /
Automotive / Pharma / Retail /
Technology / Food & Beverage /
Beauty & Aesthetics
EDUCATION
Ph.D., Psychology
Santa Barbara / 2021
Master's Degree, Psychology
Santa Barbara / 2019
Bachelor's Degree, Graphic Design
New York City / 1996
Study Abroad, Design
Amsterdam, Holland / 1994
With 20+ years of experience in global agencies and leading in-house teams, Nichole has cemented her philosophy that to revolutionize brands, you need a dedicated vision driven by curiosity and passion. This vision is supported by a multi-disciplinary approach born from Nichole’s unique Design and Psychology background.
Honing her creative skills in New York City, Nichole is now a Southern California-based Creative Director and award-winning Graphic Designer. She brings big brand experience and worldwide design expertise to her clients, but it is her passion for inspired communications fused with a love of all things that evoke wonder and sparks curiosity that sets her apart.
Nichole has unparalleled experience working on global branding projects for luxury brands such as Mercedes-Benz, Volvo, Evian, Sleep Number Stores, and E & J Gallo Wines. Additionally, she has developed identities, events, trade shows, packaging, and digital media for a broader range of clients that includes, among others, Pfizer, Janssen, Johnson & Johnson, Hallmark, Walmart, Intel, Universal Studios, Glaxo Smith Kline, Lean Cuisine, Coppertone, Subway, and Stanford University Medicine.
Nichole’s enthusiastic, hands-on approach has helped some of the world’s leading brands to realize their vision through bold, compelling communications and innovative, creative strategies.
A FEW THINGS I do
Branding
Graphic Design
Art Direction
Leadership
Print & Digital
Advertising
Presentations
Direct Marketing
Collateral
Social Marketing
Websites
In-store
THE PROCESS
For me, being creative starts with curiosity, before putting my pen to paper, I work with you to ask “better” questions. Questions that get to the heart of your brand’s attitude. From there we develop a holistic solution for your brand, one that blends intelligence and creativity to differentiate your business
Whether engineering a fully integrated campaign, orchestrating the nuts and bolts of a national event, or creating a new brand identity, I ensure the creative vision is carefully tended too, and fully realized.
My approach is a
customized experience
tailored to each client, each brand, and each individual.
My interdisciplinary teams create multifaceted experiences that connect people to brands in harmonious, meaningful,
and emotional ways.