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Hello.

I’m Nichole, an award-winning Creative and Design Director based in Southern California. I specialize in creating brand identities, environments, and communications that transform, drive business, and enhance people’s lives.

NICHOLE A. FOWLEr, phd

CREATIVE + Design DIRECTOR

BRAND EXPERTISE

Luxury / Wellness / 

Automotive / Pharma / Retail /

Technology / Food & Beverage /

Beauty & Aesthetics 

EDUCATION

Ph.D., Psychology

 Santa Barbara / 2021

Master's Degree, Psychology 

Santa Barbara / 2019

Bachelor's Degree, Graphic Design

New York City / 1996


Study Abroad, Design  

Amsterdam, Holland / 1994

With 20+ years of experience art directing and designing for global agencies and leading in-house brand teams, Nichole has cemented her philosophy that to revolutionize brands, you need a dedicated vision driven by curiosity and passion. This vision is supported by a multidisciplinary approach born from Nichole’s unique Design and Psychology background.
 
Honing her creative skills in New York City, Nichole is now a Southern California-based Art Director and award-winning Graphic Designer. She brings big brand experience and worldwide design expertise to her clients, but it is her passion for inspired communications fused with a love of all things that evoke wonder and spark curiosity that sets her apart.
 
Nichole has unparalleled experience working on global branding projects for luxury brands such as Mercedes-Benz, Volvo, Evian, Sleep Number Stores, and E & J Gallo Wines. Additionally, she has developed identities, events, trade shows, packaging, and digital media for a broader range of clients that includes, among others, Pfizer, Janssen, Johnson & Johnson, Hallmark, Walmart, Intel, Universal Studios, Glaxo Smith Kline, Lean Cuisine, Coppertone, Subway, Fortune, and Stanford University Medicine.
 
Nichole’s enthusiastic, hands-on approach has helped some of the world’s leading brands to realize their vision through bold, compelling communications and innovative, creative strategies.

A FEW THINGS I do

Branding

Graphic Design

Art Direction

Leadership

Print & Digital

 Advertising

Presentations

Direct Marketing

Collateral

Social Marketing

Websites

In-store

THE PROCESS

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Discover

For me, being creative starts with curiosity, before putting my pen to paper, I work with you to ask “better” questions. Questions that get to the heart of your brand’s attitude. From there we develop a holistic solution for your brand, one that blends intelligence and creativity to differentiate your business

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Produce

Whether engineering a fully integrated campaign, orchestrating the nuts and bolts of a national event, or creating a new brand identity, I ensure the creative vision is carefully tended too, and fully realized. 

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Create

 My approach is a

customized experience

tailored to each client, each brand, and each individual.

My interdisciplinary teams create multifaceted experiences that connect people to brands in harmonious, meaningful,

and emotional ways.

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